Are you a little stuck trying to decide what’s the best blogging course for you? If so, keep scrolling because in this post, I’ll be talking about how to pick a good blogging course for you.
Blogging is a great career field, but the education system hasn’t caught up to it yet. Like engineering, nursing, or being a pilot, becoming a blogger comes with a set of skills that can be very lucrative, provide steady pay, and it doesn’t have a glass ceiling on how much you can earn!
Unfortunately, since it’s fairly new, there’s a lot of convolution around it. People who want to be educators can pay for learning management software, write a curriculum, and sell it without testing that it works, so many people without a background in education are selling information that’s not tailored to the maximum benefit of the student.
It’s kinda like every engineer thinking they can be a professor. Just because you can do the job, doesn’t mean you can manage others doing the job, or teach it.
Since there’s little oversight over educators, well-intention people and scammers are selling their lifestyle and income reports, and under-delivering on student success. Added to that, there are so many different ways to make money blogging and to become successful, so you can choose a blogging education that’s completely legitimate only to find that the work they’re doing isn’t something you want to do. It’s important to know how to pick a good blogging course, so you can make sure you go in the direction that most suits your life goals.
I started blogging almost four years ago! At the time, I was Active Duty in the military, and I wanted to separate and become a blogger, so I wouldn’t have to deploy and leave my family again.
I would go to work and blog on the side.
The first two years were a wash. I was trying and trying. Writing more and more articles, but my income didn’t seem to correlate with what I was doing. My process was all wrong, but I didn’t know how to do it right, so I was doing the best I could.
I decided to separate the military even though my blog hadn’t picked up as much as I’d liked. I thought maybe the problem was that I didn’t invest enough time on it, but that proved not to work. More time didn’t mean more money because I was still doing the wrong things.
Eventually, I decided to stop for awhile and help my husband build his general contracting company because we had bills to pay! We knew how to make money doing renovation stuff, but the blogging was still a mystery.
Deep down, I always wanted blogging to pay my bills, but I didn’t know how. One day, I decided to do something with my dream. I said to myself, “If I really want to be a blogger, why don’t I find someone who’s done it, and learn from them?”–that’s when I found blogging courses.
The challenge was…there were so many blogging courses to choose from, and I didn’t know what I needed!
I was desperate to make blogging work for me, so I bought several blogging courses, but some of them were less helpful than others, and I’m writing this post to help you save time and money by choosing the best blogging course to pursue your dream.
Blogging Courses vs. Traditional Education
I know some parts of the education system are very broken. The prices are ridiculous at many universities, and many of the classes don’t help you to make a higher income in the “real world”.
Unfortunately, many blogging courses have the same problems the traditional education system has. In some instances, you can pay more for an independent educator to teach you to blog than you would for a college education, and you get less interaction, less feedback from instructors, less people recognize the value of what you’ve done, and you may not have a number to call if you have questions or concerns!
Blogging education shouldn’t make the problems with the education system worse. I recommend blogging courses that would give you a similar or better experience as a traditional education, and I’m referring only to classes that do help increase your value in the market.
You should be able to:
- Pick an instructor based on credibility (not on bragging or lifestyle)
- To evaluate the syllabus and see what you’ll be learning
- Evaluate student success and ensure students are getting results you want to get
- Have somewhere to go if you have questions as you’re learning or as you’re applying the insight to your business
- Have a tour, “open house”, or test drive before spending lots of money
- and, It’s best when you can mingle with peers
What is the Best Blogging Course?
The best blogging course is going to vary: from person to person. Most people will say the course that taught them to be a successful blogger is the “best”. I’m a little biased in that way too. The course I credit the most with teaching me, worked, and you arriving here to my site is proof of that.
Added to my personal experience, I’ve also gotten the chance to evaluate hundreds of make money online and blogging courses as a reviewer. As a result, I’ve gotten to see pros and cons of blogging courses beyond what’s made me money.
Nice Add-ons that Come with Blogging Courses
Some blogging courses are simply an instructor who’s recorded themselves telling you what to do. While recorded training can be extremely valuable, you want to go into it knowing that’s the bulk of what you’re getting.
In addition to recorded training, some nice add-ons that make blogging courses even better include:
Roadmaps or Task Management Systems
Many times, you can be told: buy hosting, pick a domain, and on and on, but once you’re done, you might still be confused about what to do and how often. When the blogging course comes with some type of step-by-step road map, it can help remind you of what you should be doing, so you stay on track.
Blogging Software or Tools
In addition to training, you’ll also need to buy tools and equipment to run your blog. It’s nice when you can minimize your overhead, and still get high-quality.
Some blogging courses lump things all together, so you can get high-quality training and software combined.
1-on-1 Coaching or Hands-on Support
Blogging isn’t something you just learn and voila…you know everything. Hahahaha.
Instead, you learn what to do, and you have to build routines, habits, and keep working at it to get better and better. Sometimes, there are periods where you feel confused, disappointed, and ponder whether you’re doing things right.
It’s nice to have a blogging course that includes a coaching component and hands-on support because it helps you to overcome those times when your mindset becomes fragile, or those insecurities that are completely normal when you’re starting something new.
In the traditional classroom, you can build friendships with your peers–this helps because sometimes, you can learn from others who are learning like you are. Blogging communities that have engaged networking communities can have the “classroom benefit” when you can talk to other bloggers at various stages of the journey.
Live Recurring Training
Technology is changing so fast and blogging has fundamentals that need to stay sharp. If you buy a blogging course that teaches you the fundamentals and leaves you there, it may not help as much as if you can have ongoing live training with an expert.
During live training, you can ask questions and stay current with technology updates.
Blogging has so many components that it’s not something you want to try to do alone. You’ll need help at some point. There are things like website speed, coding, image optimization, server issues, and other situations that might go beyond your scope of comfort. It’s important to have somewhere to go when you have technical questions. When your blogging course includes tech support that’s high quality, it can be invaluable!
Ongoing Motivation and Encouragement
Blogging isn’t a set-it-and-forget-it money machine. Hahahaha.
It’s a career and it can be a lonely one if you let it. There are good times and bad times in the blogging career, and sometimes, you might question whether you’re cut out for it. Even the best bloggers have moments where they get discouraged.
It’s nice when you have a blogging course that includes some type of ongoing motivation and encouragement to boost you and help you stay going strong.
Does Income Proof Mean You’ve Found a Good Instructor?
It’s common when you’re looking for blogging courses that you’ll see people who show their income. They might say “I made XXX amount blogging”, and some have astonishing stories to tell!
Some are “photo-shopped” and some are real and legitimate.
Income reports are great ways to validate that blogging is working for the creator, but it’s not a way to see whether the methods they’re using can work for you. There are so many products, services, niches, and other factors that go into generating an income from a blog. Unless you’ll be mimicking what the person is doing (which isn’t advisable), you can’t expect to get identical results simply by following their training.
Every person that makes a high income blogging isn’t necessarily a good teacher, so you want to make sure you find a good mix: someone whose credible, patient, and willing to stick with you while you learn.
How can you Tell when a Blogging Course is Bad?
I’ve gotten the chance to review some really bad courses! Some are outright scams so they will make a lot of claims upfront, take your money, and not give you any value at all. Other bad blogging courses might give you fragmented or outdated information.
Since technology and algorithms change, it’s important to have a blogging course that’s being continously updated with new information as technology is evolving.
Considering how much support and ongoing updates are required to really be helpful in your blogging career, it’s not advisable to try getting all of your blogging education and tools for free. You can see free information as a way to evaluate whether the instruction type would be a good fit for you, but often times, instructors don’t provide as many updates or support in their free material as they do their premium material.
Are Blogging Courses Worth it?
Blogging courses are absolutely worth it. If you found it useful to have a math teacher, science teacher, or any other type of educator break things down so you can learn them, then it can be very helpful to have someone who is good at clearly explaining the process for being successful in the blogging career to you.
How to Pick a Good Blogging Course – Step-by-Step
If you’re looking for a blogging course that will help you become a successful blogger, then these are the steps I’d recommend you take…
1. Set your Goals
It’s important to be clear about your goals. You want to think about:
How much money you want to make
Some methods of making money blogging have different income potentials than others. For example, let’s say you want to make money from selling paper cups on your blog. You’d have to decide how many sales you’d need to make to reach your financial goals, and how much traffic it would be likely you’d need to expect the sales volume you’re shooting for.
How much time you’ll be investing before you’ll expect a return from your blog
Some people get into blogging while they’re in a really bad personal finance situation. They might be looking for ways to get an extra $1000 to make THIS upcoming mortgage payment.
Unless you’re looking for a job where you can blog, it’s not advisable that you start any type of business with the expectation of making enough sales to pay your mortgage (especially when you don’t have sales coming in, experience, or an established reputation). There’s a lot of pressure that comes along with trying to cover this month’s bills, and business usually builds incrementally, so you might be bearing too much pressure for unrealistic expectations.
It’s best if you can dedicate more than 10/hours per week into growing the business, and expecting a full-time income in 2-4 years from business startup. If it happens early, that’s great, but you don’t want to be betting your life on it working early.
What ways you’d like to make money from your blog
Some people will teach you how to make money by selling services on your blog. Some people will tell you how to white label your own products. Some people will tell you how to drop-ship. Others will tell you how to partner with brands for sponsorship, and others will teach you to become an affiliate. It’s rare that you’ll find a blogging course that will teach you how to monetize in more than one way, or how to get traffic in more than one way.
If you’re passionate about making money from your blog in a specific way, it may be best to find a person with the most relevant experience, and who is also a good instructor.
What your main motive is for starting a blog
- Are you starting your blog for more time freedom?
- More income potential?
- To get more customers for products or services you offer?
- To have location freedom?
- Or what?
Some methods of blogging could be more difficult to implement if you want location freedom. Some methods may require appointments and things that would limit your time freedom. It’s important to decide your most important “Why” and to choose a blogging course that will align with what you want to do.
2. Analyze your Skills
Some people start in blogging with really bad writing, bad video skills, and overall low quality content. I started out much worse than I am today, so I know how that is.
The problem is…you have to be realistic. If you start out, and you’re not good with the core requisites, then, you have to anticipate a learning curve. While you’re getting better at writing, video, audio, or whichever content type you choose, you may not get as good results as if you were a pro at it.
It’s just like a singer, they may not get as many tips during their gigs if they don’t sing well. Bloggers have to be good content creators, if you need to improve as a content creator, you want to take note, and consider buying courses that can help you hone the individual skills you need to improve your content quality.
See what Skills you need to Augment to Achieve your Goals
Once you’ve self-analyzed, then you want to keep a list of areas where others in the market are much better than you, and take courses to improve those areas. The term “blogging course” is fairly general, and it doesn’t say specifically, what you’ll be learning. Some blogging courses will teach you how to attract customers online, and others might focus on photography, videography, copywriting, or other skills like that.
Depending on your niche, you may need to be more advanced with a set skill. For example, the most successful food and home decor/DIY bloggers tend to be very good at photography and videography. They use images and video to demonstrate their recipes and home projects. If this is your niche, you may want to improve your skills in those areas.
3. Decide who you can relate to
In school, did you ever have an instructor that was just difficult to learn from? They might have known the topic well, but you couldn’t pick it up from them.
If you haven’t had that experience, maybe you know someone who has. The instructor might be boring, unempathetic, or clearly just teaching to make a paycheck. You want to make sure you avoid instructors who seem like they’re not relatable or are “in it only for the money”.
4. See if there are Success Stories
It’s one thing to be able to be successful, and it’s a separate thing to teach others to be successful. Some bloggers will show amazing earnings of their own, but their students don’t get the same results, or even come close.
If you really want to choose a successful blogging course, you want to choose one that has students who are in similar situations as you, and that has taught their students to be successful. For example, when I was looking for a blogging course, I was a mom, wife, and contributor to my family income.
I was finding instructors who were single, living with their parents while building their businesses, and didn’t have the level of responsibility. It was hard to relate to them because they had all day to blog, whereas, I still had to change diapers, help with homework, clean a house, pay bills, and so on. Looking at the single bloggers made me wonder if it only works for people who can throw themselves into it full-time and not worry about paying bills.
I needed advice on blogging, prioritization, and more. Eventually, I found a blogging course that was relatable, and had moms, dads, retirees, and all types of “everyday” people who were making money blogging–that was a big relief and motivator for me.
5. See if the Instructor is Transparent and Honest
Some instructors want to look like everything is perfect and they’re the “guru”.
Unfortunately, when you get into blogging, you may not have the same experience. You might have experiences where you’re working on a blog post, and your computer shuts down and deletes half of what you’re working on. You might have days where so many things are going on in your personal life that you can’t get work stuff done, and when you hit times like that, it’s difficult to relate to the “guru” who makes it seem like that never have imperfect days.
Most likely, the person who makes it look like everything is perfect is holding back some things and presenting fragmented information. Find someone who can be real with you.
6. See if you’ll have support if you have questions or get discouraged
You’re bound to have questions at some point. Some instructors don’t offer anything except a support email address, and they don’t answer it often. You want to make sure if you get stuck on something like choosing a niche, building your website, or other things, you have quick support, so you’re not spending long periods of time being unproductive.
If you have quick support, you can build your business quickly and confidently.
7. See if you can try before you buy
It’s hard to know if you like someone’s teaching style, the tools they recommend, or the method they’re teaching you unless you can at least get a little peak of what you’ll be doing.
It’s nice if you can try before you buy, so you can feel less risk when you’re investing in your blogging course.
My favorite blogging course lets you try before you buy without entering billing information–that’s one of the reasons I decided to give it a try, and when I did, it was higher quality than courses that are 10 times the price! Courses who won’t let you try anything before you buy tend to be red flags for me nowadays. They usually hide things and are less transparent for a reason.
Over the last two years, I’ve been able to take How to Entrepreneur from $0 to $3000/mo even with lots of personal responsibilities and setbacks. The growth in my business wouldn’t have been possible without, community support, and accountability. You can join the Enterprise Builder community for free, so you can have accountability as you’re growing your blog into a business.
If you want to become a successful blogger, but you don’t know what to do, finding the right mentorship, support, and education is going to be very important. Hopefully, this article really helped you to be more clear about what you might be looking for. If you have any other questions about blogging courses, you can leave them in the comments section below, and I’ll do my best to help make your decision easier.