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Is John Chow Legit or Can He Teach You to Earn Millions with Your Blog?

is john chow legit
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If you’ve ever asked “Is John Chow Legit?”, you’re in the right place because I’ll be answering that question very thoroughly here.

When you’re looking to learn how to start or grow a business online, there are hundreds of thousands of people and methods you might run into. Many that you’ll encounter won’t work and others are downright scams. For this reason, you have to be very careful to verify those who you choose to learn from, and not solely base their credibility on how much income they’ve earned.

If you’re here, it’s likely, you came across John Chow or JohnChow.com thru Google, Youtube, or on social media. You’ve probably seen his story of going from $0 to over $100,000 per month in two years, and you want to know if you can follow his advice and get comparable results. Most people would even be happy with a percentage of his monthly income, or enough to support their families, but can you get those types of results from following his recommendations?

In this John Chow review, I will tell you:

  • Who John Chow is
  • How He Makes His Money
  • Pros and Cons
  • What he does well and what he does not
  • What others are saying (good and bad)
  • My Recommendation
  • And, Alternatives (in case you want to do some comparison shopping)

Who is John Chow? An Overview

There are few bloggers who can say they’ve been earning money thru their blogs for nearly 20 years. In fact, Google was just founded in 1998 and didn’t start to really take off until the 2000’s, so bloggers who have been around for 20 years practically saw the birth and massive spread of the internet across the world! They can truly attest to the growth and opportunity we have to start businesses online.

John Chow is one of those “old school” bloggers whose been around for awhile. He started doing business in 1998 and has since helped lots of people learn the possibilities of making money online. His story of going from $0 to over $100,000/mo has been used numerous times to inspire people to understand the power of marketing online and online entrepreneurship.

Here’s a video explaining what John Chow is all about:

How Does John Chow Make Money?

John Chow has used many different monetization methods over the years: some have been found ethically questionable and some have been valuable to his audience.

John Chow and Advertising

He offers advertising space on his blog. Since his blog has been around for awhile and he’s built trust with regular readers, he offers advertising space where he will post an ad or review of your product or service on his high-traffic blog. If you have a product or service that’s aimed at the audience John typically attracts, advertising on JohnChow.com could be a good opportunity for you.

He has information posted on his blog to give you approximate numbers of his readers, subscribers, social media followers, and so on. I would recommend you already have your owned media channels (website, podcast, video channel) and earned media channels (shares, likes, social media following, etc.) running first, then request updated information that demonstrates his reach and engagement at JohnChow.com before investing into advertising there because traffic, subscribers, and various metrics can fluctuate, and you want to make sure you’re ads will have the highest chances of success.

John Chow and Affiliate Marketing Programs

In addition to advertising, John Chow earns a large percentage of his income by referring people who come to his site to products or services thru affiliate marketing. He’s been known to promote products like:

  • Website hosting
  • Multi-level marketing programs
  • Email Marketing Software
  • Internet Marketing Training Programs
  • and, Landing page/Listbuilding Software

In his videos, he says he chooses affiliate programs based on three factors. He wants:

  • A monthly residual income
  • High ticket affiliate products (those that cost $1000+)
  • A lifetime connection to the customer (where he’ll get paid for customer purchases and upgrades for life)

As a result of the criteria he uses to choose affiliate programs, he’s been known to recommend some sub par products and services with high commissions such as MOBE. He currently promotes:

John Chow, MOBE, and the FTC

MOBE is one affiliate program that earned John Chow over $1 million in sales, and later was shut down by the FTC. Many people lost their hard-earned money because they believed the sales pitches and promises that MOBE gave, but it was found by the US Government to be a scam. John Chow was a top earner in MOBE and promoted their program until they were shut down, then afterwards, he removed traces of those promotions from his blog.

His involvement with MOBE and the fact that he didn’t later apologize for referring people to a business that didn’t uphold their promises makes many people question John now, and diminishes his trust with many people. As a leader, sometimes, we make mistakes, but it’s important to own them and to try to rectify the issue with those that were hurt.

Wealthy Affiliate was a strong force telling people about the scamming going on with MOBE. Many third party reviewers from Wealthy Affiliate withstood the harrassment, bribery, and legal threats because they didn’t want people to risk losing their money on an obvious scam.

In fact, the owners were taken to court to be sued by MOBE and were found innocent of charges that MOBE tried to place against them. They spent over half million dollars defending themselves and despite having no involvement with promoting MOBE or doing business with them, they took the court costs that were reimbursed to them, and they donated them to MOBE victims who lost their money to the scam.

John Chow

Who is Ideal to Learn from John Chow?

  • Those who want to be inspired by his long-term financial success
  • Those who want to learn from his teaching or blogging style
  • Those who will carefully screen his recommendations

John Chow’s Tools & Training

Previously, John Chow had a training program called Blogging with John Chow where he would teach the methods he used to grow his blog. As of this writing, the Blogging with John Chow course isn’t currently sold. At one point, the training may have gotten results for customers, but closer to the time where he took it down, there were many third party reviewers who complained that the methods were outdated.

Now, he refers people interested in learning how to make money with affiliate marketing to Clickfunnels because they have training by Russell Brunson done there.

What Does John Chow Do Well

  • John Chow finds opportunities to make money online
  • He has a large audience and reach
  • He has loyal fans who appreciate the work he’s done over the years
  • He created lots of content: video, blog posts, and social media posts

What Doesn’t John Chow Do Well

  • He doesn’t always choose products based on what’s best for the consumer
  • He didn’t apologize publicly or rectify the issue when many people lost money by following his recommendation during his stint of promoting MOBE

My Final Opinion of John Chow

John Chow has put out lots of free content over the years, so you can get ideas from reading his blog or watching his videos. When you decide to follow his recommendations, you want to evaluate yourself first to decide whether the products or services are something YOU need. Many people see his income results or the income results of others and decide to follow recommendations because they assume their recommendations will give them the same results, but this isn’t always true. If you were a family member of mine, I’d tell you to steer clear of his recommendations because you never know when he’s giving a recommendation solely because of the commission, instead of giving it because of the value it can offer you.

As you can see from the situation with MOBE, there are many ways to earn money, but not all of them are ethical, and John Chow’s story is just one example of that.  If you want to know the components of a successful business so you can build one (even your own laptop lifestyle), you can check out my free 10-step guide on how to grow a business from idea to enterprise here.

Top Alternatives

If you read thru the post and you want an alternative to learn how to start an online business, there are other routes. I recommend programs that:

  • Have lots of student success stories as proof
  • Operate with ethics and deliver on their promises
  • Give you very thorough training
  • Don’t have lots of upsells
  • and, those that let you try before you buy

If you want to learn how to start an online business or how to make money online, Wealthy Affiliate is my #1 recommendation.

What’s Included with Wealthy Affiliate Membership?

I offer 1-on-1 private message coaching to all premium referrals at Wealthy Affiliate. In addition, you’ll also have access to these membership benefits:


Wealthy Affiliate vs. John Chow

John Chow offers helpful videos and blog posts, but if you want a more comprehensive experience, Wealthy Affiliate may be a good route for you. Here are some of the differences in following John Chow versus Wealthy Affiliate:

John Chow creates helpful content, but at this point, he doesn’t have a program to teach you online business: from start to mastery.

Other Alternative Products I Recommend

In case you still want to shop around for internet marketing courses, here are some other course options I recommend:

VERDICT: Is John Chow Legit? Yes.

Can You Earn Millions by Following His Recommendations? Possibly, but I wouldn’t recommend you try that.


Follow My #1 Recommendation for Internet Marketing Training 1st!

John Chow - Internet Marketing Guru






User Friendly







  • He makes money online so he's teaching something he understands well
  • He recommends some legit products and services
  • He has an inspirational story that gets people excited about the possibilities online
  • He's continuously creating blog posts and videos


  • He's been known to promote shady programs (he earned over $1 million on MOBE which the FTC shut down)
  • He doesn't currently offer a step-by-step program for beginner online entrepreneurs to learn the business, so if you're aspiring to create results like his, you'd have to piece info together on your own
  • He gives recommendations based on what gives high commission rather than basing it on what's most valuable to the customer
  • He started online in 1998 so some of the techniques he used are outdated and don't apply to new online entrepreneurs

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